W.I.N.terview with Laura Gump
WHAT ADVICE WOULD YOU GIVE OUR TRIAD ATHLETES?
Be able to play any position on the field.
Coaches love the player that has the will and the skill to play attack, midfield and defense.
Try not to specialize too early and be open to new things. Work on all elements of your game and that way you can be an asset to any team you play for in the future.
WHAT GAVE YOU INSPIRATION FOR SWAX LAX LACROSSE BALLS?
It’s challenging for a player to develop muscle memory when you do everything right and the ball still bounces out of your stick.
The Swax Lax ball is the solution.
WHAT WAS AN IMPORTANT LESSON YOU HAD TO LEARN WHEN STARTING A NEW COMPANY?
Be obsessed with quality.
At first, I designed the product with beginners in mind, but quickly discovered coaches of advanced players wanted to use the ball for training as well.
Problem was, the prototype fabric could not withstand shots at high speeds. We had to test and retest different samples until they found a fabric durable enough to hold up to the demands of all levels of players.
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